✦ Free forever for 1 active widget — Start collecting testimonials →
SocialProof vs Endorsal

Both tools collect testimonials. One costs $29/mo more.

Endorsal is a solid testimonial platform with a clean interface. SocialProof does the same core job — collect, manage, and embed testimonials — for less. Here's what's actually different.

$9/mo
SocialProof Pro
$29/mo
Endorsal Starter
Try SocialProof free →

Feature comparison

FeatureSocialProofEndorsal
Free tier✓ Forever (1 widget)✗ 14-day trial only
Starting price (paid)$9/mo$29/mo
Testimonial collection form
Auto-request after purchase
Embeddable widget✓ Any site
Wall of love page
Video testimonials✗ Text only
Star ratings
Social sharing cards
Import from Google/YelpGoogle only
Team members✓ ProAgency plan only
White-labelProAgency plan ($79/mo)

✓ SocialProof wins for…

  • Solo founders and small teams on a budget
  • Getting started free and upgrading when ready
  • Anyone who wants all the core features for $9/mo
  • Businesses wanting to import Google + Yelp reviews
  • Service businesses outside e-commerce

Endorsal wins for…

  • Teams that love Endorsal's specific UI/UX
  • Agencies managing multiple client accounts
  • Businesses that want Endorsal's specific integrations

💸 $240/year savings switching to SocialProof

At $29/mo, Endorsal Starter costs $348/year. SocialProof Pro is $108/year. That's $240 back in your pocket — for the same core testimonial collection and display workflow.

The honest bottom line

Endorsal and SocialProof do the same job: help you collect testimonials from happy customers and display them on your site. The workflows are nearly identical.

The meaningful differences are price ($9 vs $29/mo) and the free tier. If budget is tight or you want to try before you commit, SocialProof's free tier lets you launch a widget with zero credit card required.

If you're already paying for Endorsal and happy with it, that's fine — but if you're evaluating for the first time, there's no reason to start at $29 when $9 (or free) gets you there.

Same features. Less cost. Free to start.

Collect and embed testimonials starting today — no credit card, no trial period.

Get started free →